6 Important Metrics to Analyze Your WordPress Website Successfully

by Supriyadi in WordPress Marketing; Published on 01.02.2022 Last updated on 26.08.2022

READING TIME: MIN

Are you using WordPress as your content management system for your website? You may need to take a look at some important metrics on your website. By looking at these metrics, you will be able to analyze the overall performance of your site. In this article, our experts from our WordPress development agency for the enterprise can help you analyze your site’s performance easily.

By knowing all of these metrics, you will have a lot of choices on how you can improve the performance of your website. You can learn about how to grow your website with full of confidence.

1. Sessions of your website traffic

Our WordPress agency for the enterprise’s favorite metrics is session. When you are going to measure the effectiveness of your website, you can take a look at the number of sessions. You can use any of your favorite analytics tools, such as MonsterInsights or Google Analytics for learning more about your website traffic. By looking at this data, you can know whether the amount of readers is increasing from time to time. If the number is still the same, you need to find some other ways to increase the website traffic effectively.

2. Top posts and pages

Based on our experience, this is another metric that you need to know about your website. You need to find out the best landing pages or posts that can drive a lot of traffic, bring more conversions, and also increase engagement in your website.

Google Docs to WordPress: Gutenberg and JetPack (Part 1)

Once you know some articles that are performing better than the other regular articles, you can start making content with a similar topic, our WordPress development agency for the enterprise suggests. By doing so, you will be able to boost the overall traffic you have on your website. On these popular pages or posts, you can also place the newsletter subscription form for getting more converted visitors into your email subscribers.

3. Demographic

This is another important metric that our experts from our enterprise WordPress agency for development are using. You can use both MonsterInsights or Analytics for tracking and measuring the demographic information on your website. It will help you understand your audience in a better way.

Once you know the demographic of your website, you can offer products or content that will be suitable for your audience. It will be good for helping you grow your website in a more effective and efficient way.

4. Top Google Search Terms

Our WordPress development agency can recommend you to check the top Google Search Terms for your website. There are a lot of useful tools that we can recommend for you as an enterprise service company. Some of these popular tools include MonsterInsights and Google Search Console. You can see up to 50 different keywords that people usually use for coming to your website.

How to Add Interactive Content to Your WordPress Site

When you fins these popular keywords, you can target some other related keywords for boosting your SEO performance. If you are using SEO as your main traffic source, this tip will be an important thing that you have to do on your website.

5. Website Speed

Many of our clients from our WordPress development agency are truly scaling their websites because of choosing our enterprise services. We know how to increase the overall speed you have on your website. Based on our experience a fast website will tend to rank higher on the search engine. Google has a page speed detection tool that is available for all users. This tool is available for all users for free. You can check the overall speed score you have on your website. Then, you can also read some recommendations on how you can boost the overall speed of your website.

6. Conversion rate

As a website owner, you need to know how to calculate the overall conversion rate you have on your website. For example, when you add a subscription form to your website, you need to know the overall conversion rate from people who are signing up on your newsletter or any other offers you have for your customers. You can use Google Analytics for measuring the total impressions, conversions, and also overall conversion rate you have on your website.

How to Start a WooCommerce Store and Boost Sales

Having a professional WordPress development agency covering your back and covering all the maintenance tasks on your website could increase your website’s performance, while you have enough time to keep track of the important metrics. Our WordPress development agency for the enterprise can help you scale and achieve your business’ success! Don’t hesitate to contact us!