4 custom design tips for 404 pages in WordPress

A well-designed 404 page can turn a frustrating experience into an opportunity for creativity and engagement. When visitors encounter a broken link or a page that doesn’t exist on your WordPress website, they are typically greeted with a generic and uninspiring “404 Error” message. However, by taking the time to design a captivating 404 page, you can transform this error into an engaging experience that leaves a lasting impression on your users.

Our experts from our enterprise WordPress agency for development always recommend you start designing your 404 page, so you can leave a good impression in front of your customers. In this article, we will show you 4 powerful tips from our enterprise WordPress agency for development on how you can create the best custom design for your 404 page from your website easily.

a. Make the page visually-appealing

Make your 404 page visually appealing by incorporating eye-catching graphics, illustrations, or even humorous elements that align with your brand’s tone. Use colors, typography, and imagery that resonate with your overall website design, creating a seamless and cohesive experience for users. When people come to your 404 page, they will feel comfortable when reading any information on that page.

You can consult with our enterprise WordPress agency for development when you want to find the right visual design that will be suitable for your website. The design needs to match the whole message that you will deliver from your business. We can also recommend you to use certain plugins that will help you create your customized 404 page easily and quickly. Contact our enterprise WordPress agency for development to learn more about these plugins.

b. Write clear and friendly messaging

Craft clear and friendly messaging on your 404 page to inform visitors that they have reached a non-existent or broken page. Use language that empathizes with their situation and directs them back to relevant content. Avoid technical jargon and provide simple instructions or links to help them navigate to other sections of your website. Our enterprise WordPress agency for development also has a professional writing service for you. You can always use this service to help you write an engaging message for your 404 page inside your WordPress website.

c. Maintain your brand consistency

This is another tip that we can always give to our customers from our enterprise WordPress agency for development. If you want to make loyal customers who love buying any products or services from your brand, you may want to learn about how to maintain your brand consistency. Maintain brand consistency on your 404 page by incorporating your logo, color scheme, and visual elements that are consistent with the rest of your website. This helps reinforce brand recognition and creates a cohesive experience that aligns with your overall brand identity. It will be good for promoting your brand and also your business as a whole company.

d. Include Navigation Options

Help users navigate back to relevant content by including intuitive navigation options on your 404 page. This could involve adding a search bar, suggesting popular pages or recent posts, or providing category links. By offering alternative paths, you can keep visitors engaged and guide them to other valuable sections of your website. It will help you reduce the overall bounce rate on your website. If you are doing an SEO campaign, this tip from our enterprise WordPress agency for development will be a good thing to follow. Your customers will be happy to browse your WordPress website without having to leave your site. When people stay longer on your website, they tend to purchase more from your store. It will help you increase your sales and profit significantly.

If you still have any questions about how to prepare the best 404 page for your website, you can always call our enterprise WordPress agency for development now. We have some reliable WordPress experts who have a lot of experience with our clients from our enterprise WordPress agency for development. It means that they have enough knowledge, skills, and experience to help you build your WordPress website in a proper way. You can simply tell us about your needs, so we can offer the best service that we have at our enterprise WordPress agency for development.

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