How to Attract Guest Bloggers to Your WordPress Website

Attracting guest bloggers to create content for your website could be a key marketing step for your business. But many website owners have no idea how to bring the writer’s attention to their website. Guest blogging is considered to be one of the most effective ways for gaining exposure and also building brand awareness.

Therefore, the experts from our WordPress development agency can recommend this marketing approach for any website owner that is eager to grow its website. It will be a good strategy for you to attract new visitors to your website. Furthermore, you will find some important tricks on how to update your website easily by letting other people write articles for your blog in the following lines. Let’s dive in!

Benefits of Accepting Guest Posts for Publishers

There are a lot of benefits that you may get from accepting guest posts on your website. Having some authors on your website will let you offer a new perspective on your website. Every author can bring a unique perspective through their writing style. You can also attract some new visitors once the guest authors share their published posts with their audiences. You can get new posts regularly without having to dedicate your time to writing your blog posts. It will help you save a lot of your time while growing the popularity of your website. Knowing in-person these practices and their positive outcome for your business, we can say that it is a working marketing strategy for enterprise businesses.

How to Attract Guest Bloggers in WordPress

This is the first thing that you need to learn from our WordPress agency for development. The simplest way for doing this is by offering a “Write for us” section on your website. Then, you also need to highlight the overall details for guest post submission. Don’t forget to write guidelines for the writers, so they can start writing for you immediately. It is also a good idea for you to make this section visible to your visitors. You can consider placing the link in your main navigation area, top menu, or sidebar. When people can see your section easily, they will be willing to click on the section and start writing for your blog.

If you don’t have a lot of experience in writing a page for attracting your visitors, you can consider using a good landing page plugin for WordPress or using the services of a professional WordPress development agency for developing a custom one. Surely, as experienced WordPress developers, we can recommend some high-quality plugins for your WordPress. One of the most popular ones is the SeedProd. This type of landing page usually has a drag-and-drop system, so you can make your own page quickly and instantly without having to learn about the coding system behind your WordPress site.

There is also another instant way that you can offer for your writers. You can attract guest bloggers to write for your website by offering them a monetary reward. You can start setting up different prices for different types of content on your website. For example, you can give $150 for rewarding essays or $300-$500 for rewarding some reported features. It will create a strong motivation for the guest bloggers to start writing for your website. The higher the reward is the faster you will get the result from your campaign.

Accepting Guest Posts in WordPress

Based on our WordPress development agency’s experience, allowing the users to submit their guest posts from the front-end side of your website could be counted as another beneficial move. It allows you to let them write your posts without giving access to the admin area. Guest bloggers can start uploading their content by using a post-submission form. One of our favorite plugins from our WordPress agency for development is the WPForms. You can consider buying the Pro version because it includes the post-submission feature.

Another thing that you need to do is analyze the performance of these guest posts. Our experts at our WordPress agency for development can recommend the use of MonsterInsights. This tool allows you to analyze the performance of all blog posts on your website. You can connect this tool with your Google Analytics, so you can identify the most popular authors or contributors on your website. This tool is used by more than 3 million website owners today. Many of our clients from our WordPress agency for development are happy when using this tool.

Growing Your Website Audience By Guest Blogging

Guest blogging is a crucial step for your marketing and business strategy success. Attracting guest bloggers to your WordPress website, without a doubt, can help you easily grow your business audience and build brand awareness prosperous.

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