5 Ways to Use WordPress as an Enterprise CMS in 2022

by Vipe Team in WordPress Development; Published on 11.01.2022

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Long gone are the days when WordPress was considered a platform for creating blogs only. Through the years it has proven itself to be a first-class solution for building fast and powerful websites. Undoubtedly, WordPress is a flexible and feature-rich CMS used by both complete beginners, and advanced WordPress developers.

According to recent data, WordPress powers more than 40% of the web, demonstrating the platform’s popularity and usefulness. However, despite these numbers, there are still many people who wonder whether WordPress is a good enough platform for creating a powerful and up-to-date enterprise website.

There are many reasons to consider the platform for an enterprise-level site especially with the growing popularity of Headless WordPress. Therefore, in today’s blog post, our WordPress development agency will take you through everything you need to know about using WordPress as an enterprise content management system to make the most out of it for your business.

Can WordPress Be Used for Enterprise-Level Websites?

WordPress indeed has a lot to offer in terms of website development. Enterprise-level websites, on the other hand, require a solution that is not just good, but also sturdy enough to manage large volumes of traffic. Let’s look at this in a little more depth.

What is an Enterprise Business

In the context of business, an enterprise is a term used to describe a large, global corporation that generates greater revenue. There are other ways to explain what enterprise is, however, our WordPress development company adheres to this description. This leads us to the idea that enterprise websites, as previously mentioned, need to handle serious traffic.

These types of sites usually consist of multilingual content, microsites, and overall complex access requirements. Because of the competitiveness and dynamic of the market, enterprise websites need a reliable and secure CMS.

Moreover, without a high search engine ranking, they cannot generate high profits. That determines the need for a great SEO strategy. Since WordPress offers all of these features, our WordPress development agency is sure the platform is fully capable of running a scalable enterprise website.

What Are the Advantages of Headless WordPress for Enterprise Businesses?

Over the years, WordPress has been constantly evolving which led the system to the larger use of headless technologies. Headless WordPress refers to websites that have their front-end and back-end separated. This option allows enterprise organizations to use the platform’s back-end functionality while it becomes a reactive system.

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The best thing about it is that the website won’t be limited to the WordPress ecosystem. Enterprise organizations will be able to take advantage of custom functionality and integrations from anywhere and add any service of their choice to their website. Our WordPress development company believes that all of this makes Headless WordPress the ideal solution for businesses of this scale.

5 Ways to Use WordPress as an Enterprise CMS

As we already concluded, WordPress is fully capable of running enterprise-level websites, with or without the implementation of headless technologies. The platform comes with many features that make it easy to build robust and powerful websites.

Our WordPress development agency suggests we move on a little further to examine how you can make your WordPress enterprise-ready. This will ensure that you have the best digital solution for maintaining a first-class business.

Boost Performance

Any website must perform well to accomplish its goals. When it comes to enterprise websites things get even more complicated. To answer their audience’s needs, they must deliver an unbeatable performance.

Every part of the website plays a role in its speed – from database to HTML to media files. Site speed is crucial since visitors are extremely likely to leave your pages if it takes much time to load. They will simply move on with the next website on the search results page.

Therefore, that is one of the main things you need to pay strict attention to when running a website. Enterprise businesses value their time – but so do users. Our WordPress development agency believes that the best way to track your website’s performance is to use a tool like Pingdom.

This way, you’d be able to analyze your website’s performance and acknowledge if it meets the requirements for creating a robust enterprise-level website. If you have any gaps concerning your speed, you need to follow some practices to speed it up like optimizing image sizes, using CDN, leveraging browsing cache, etc.

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Improve Security

The most important thing about any enterprise business is to build trust and connections with customers. That is the only way to guarantee high profit and loyal relationships. The same goes for their website – it must be reliable, especially if they share personal information. There will be many negative consequences if the site gets hacked.

Although WordPress is a secure platform, there is always a risk of a malicious threat. That’s why any website owner must take the necessary precautions to provide maximum security. Some of them include: updating to the latest version of WordPress, investing in a reliable hosting provider, limiting user access, making sure themes and plugins are up-to-date, etc.

Our WordPress development company believes that one of the most convenient ways to deal with threats and hackers is to use a security plugin. There are many available ones in the WordPress directory you can choose from. WordFence and Sucuri Security are extremely popular among users.

Choose the Right Design

Design is another crucial element for any enterprise-level website. It is the first thing that visitors stumble across your website. Giving a proper first impression is a must if you want them to continue visiting the website in the future. Having a design that provides an excellent user experience is what will distinguish you from the rest. Such a design includes easy navigation, clear CTAs, etc.

Our WordPress development agency believes that the best way to achieve an aesthetically pleasing design is to work with professionals. They can create a custom theme that will leave visitors in awe. Our WordPress developers at Vipe Studio offer such a solution. However, there are also some great WordPress themes in the directory like Astra and Divi that can do the job.

Make it SEO-Friendly

As we mentioned above, search engine optimization is crucial for enterprise websites – without visitors, there are no customers, and without customers, there are no profits. All of this determines the need of optimizing your website in a way that helps you rank high on the search engine results page.

To make your website more SEO-friendly, our WordPress development company advises you to implement the established practices. Some of them include publishing relevant content frequently, working on page speed, optimizing for mobile, placing enough keywords, developing a linking strategy, etc.

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The most convenient solution will be to install an SEO plugin. It will help you in optimizing your website well enough. That’s why it is advisable to set aside a budget and invest in a premium plugin. Some of the most popular and established SEO plugins are All In One SEO, Rank Math Business, and SEOPress.

Consider Multilingual Options

Our WordPress development company already stated that enterprise-level websites are often associated with multilingual content. That is because they need to connect with customers all around the world. Although the majority of online content is produced in English, there are many other languages that web users are native in.

Therefore, it is advisable to make your website and content available in numerous languages. This way you’ll also have a huge advantage over the competition. Here once again, the variety of plugins offered by the system stands out.

There are many translation plugins to choose from. Some of the most well-known and most often used are TranslatePress, WPML, and MultilingualPress. By translating your website and content, you will demonstrate to your customers that you genuinely care about them.

Do Not Hesitate to Make Your WordPress Website Enterprise-Ready!

There are no two ways about it – WordPress is the best content management system. It can be used by both beginners and advanced to create a scalable website. That is what makes it a robust solution for enterprise businesses. As we saw, it can be even transformed into an enterprise CMS. We hope you find our suggestions useful and you’d be able to apply them in a real-world setting.

However, when it comes to enterprise-level websites the best thing to do is to work with professionals. Our WordPress development agency, Vipe Studio, ensures you that our team of expert WordPress developers can build you a powerful and scalable enterprise website to take over the digital space and conquer new heights with your business. We are confident in the quality of the services we offer, so do not hesitate to contact us!