Preparing Your WordPress Website for Mobile SEO
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Our mobiles are the devices that are constantly around us. We rely on them and that is why they are the first things we turn to when we need specific information. Therefore, it is not a secret that the SEO strategy of your WordPress website should be mobile optimized.
Realizing the importance of mobile browsing, Google has also repeatedly changed its algorithms to promote the websites with a better mobile experience in search results. And you should not miss the opportunity to be part of those WordPress websites.
Today, we will discuss why mobile design is important for the SEO of your platform and how you can improve it in the best way possible.
Why Does Mobile SEO Matter?
It can be said that mobiles are the future. The digital presence of the brands is becoming more and more mobile-friendly orientated. Marketing statistics point out that mobile searches have outpaced desktop searches. We can safely say that consumers are now mostly on their phones, and not on their computers. Therefore, it is of crucial importance to optimize your WordPress website for mobile. Good mobile SEO can help you win more mobile users and attract potential customers to your business.
There are several improvements you can make to better your WordPress site and optimize its SEO. And the key to performing this task right is to think like a mobile user. This way, you can understand your new customers and offer them the best solution for their desires. Let’s get into the mobile user’s head and see what they actually need in a WordPress website.
Let Them Speak
Voice search escalated beyond Siri, Bigsby, or Alexa. Today, mobile users expect you to provide them with a voice search engine on every WordPress site they visit. That is the highest trend among them at the moment.
The way voice search is used is by emphasizing natural and colloquial terms instead of keywords. Optimize the voice search by using local terms for your WordPress website.
No Popups
They might be great when you have a big screen in front of you, but when this screen can fit in your hands, popups may not be the best idea for your WordPress website. Many users find them annoying and useless.
Precisely because they spread out in a small space, when they popup on the phone, they usually occupy the entire screen. That blocks your visitors from seeing the content you have prepared, which can harm the experience of your WordPress website.
Save yourself the hassle of dissatisfied users and low traffic, and just remove the pop-ups from your WordPress website.
Faster!
We have talked many times about how important the speed of your WordPress website is for the user experience. Well, with mobile design it should be even faster. Mobile devices take longer to load pages, and for that reason, you have to take good care of the speed of your WordPress website.
Tеst yоur sitе regulаrly tо chеck thе spеed аnd mаke necessаry chаnges. If you are struggling with speeding up your website, you may count on our Speed Optimization service. In our many years of experience with WordPress development, we have optimized the speed of multiple platforms. That has made us one of the best WordPress agencies for this service. Do not hesitate to contact us now, and together we will create a wonderful experience for the users of your site.
Find Them In Their Territory
Many mobile users find it easier to search for services or products in their region. When you optimize your content, you will become more accessible for the mobile users of your WordPress to discover you. And this will also be fruitful for your search engine results.
Tip: Usе locаl kеywords in pаge titlеs, heаdlines, аnd аll other content. Using specific keywords (such as country or city names) helps you achieve this goal and become even more SEO-friendly. And do not forget to optimize your offsite content as well.
Think About Your Social Media
It is a well-known fact that many people use their mobile devices to visit social networks. If you want to optimize your brand for mobile SEO, you need to build a serious social media strategy. Prioritize your social accounts to be visible and user-friendly to mobile users. Use them to forward people to your WordPress website.
Social media is great for constantly engaging with customers, maintaining their interest, and reaching new people. You can use platform-specific advertising to reаch a widеr audiеnce. There are even many Social Media Agencies out there where professionals take care of your social accounts and bring out the best results for your business.
Conclusion
With each passing day, mobile users are becoming an increasingly important part of the audience of your WordPress website. You need to pay serious attention to them and consider whether your platform needs some changes in order to be suitable for them. Think about the mobile users in any SEO strategy you are building. With a quality SEO strategy, your WordPress website will be a practical tool for years to come. Be sure you are keeping up with the worldwide tendencies in the digital world and give the viewers of your website one amazing WordPress journey.
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Tags: mobilemobile designpopupSEOsite speedspeedvoice search
