4 WordPress Plugins to Create an eCommerce Website
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Whether you are already running a business or you want to start one, creating an e-commerce website is the first step you need to take to be successful in the digital era. Online shopping has become the norm in many countries. Hence, you should offer your clients the flexibility and freedom to purchase your products with the click of a button.
There are many platforms to choose from when creating an e-commerce website, but most people rely on WordPress. We are not surprised – it’s called the best CMS for a reason. One of the reasons for this is the variety of plugins.
Therefore, in today’s article, our WordPress development agency will be looking at the most popular e-commerce plugins for WordPress. With their help creating the e-commerce website of your dreams will be a walk in the park. If you are ready to expand your possibilities then dive in!
Is WordPress the best solution for your e-commerce website?
Long ago, WordPress was created as a blogging platform. Through the years, the platform has expanded its capabilities and is now the preferred solution when it comes to building a website – any kind of website.
Thus, it’s not shocking that most e-commerce websites are created with WordPress. Our WordPress development agency gives you a list of reasons to consider the platform for your online business too:
Security
We cannot stress enough how important is online security, especially when we are talking about business. E-commerce websites contain data and personal information about customers. All of that being leaked will most certainly lead to your business’s end. It will destroy your credibility, resulting in fewer clients and sales.
Luckily, you can trust the team of WordPress developers working on the software. There are many updates released frequently focused on security. Moreover, the number of security plugins you can choose from is enormous, and all of them will ensure your website is safe and sound. If you want to make sure everything will stay in place, you can backup your website with a backup plugin.
Themes
Our WordPress development agency believes the look of a website is a crucial part of it. That is especially true for online stores. If customers enjoy what they see on the pages, they will be more willing to purchase.
When choosing a theme, you should consider what your e-commerce offers and what are your business needs. Moreover, it will be better to choose something highly customizable, looks good on all types of devices, and gives you flexibility and freedom with your look.
For that purpose, you can try WooCommerce Themes or Elegant Themes – they both provide some of the best themes on the market. Their products are popular among websites owners because of the great functions they offer.
Marketing
Businesses that are thriving are doing so because they know how to advertise and show themselves to the world. Even if you have created the greatest and most original product, no one’s going to buy it if no one doesn’t know it exists. Fortunately, WordPress does its best when it comes to marketing.
Because it was first created as a blogging platform, it now helps users craft the best content possible. Our WordPress development agency believes that a good content marketing strategy can take you places. Nonetheless, WP is also SEO-optimized and offers many plugins to work for a higher search ranking. That is the key to organic traffic and hopefully, to potential customers.
4 popular WordPress plugins for eCommerce
Now that you know WordPress is the platform you should use to build your e-commerce store, you must be ready to find what you came here for in the first place. Therefore, our WordPress development agency presents to you 4 plugins to use when creating an e-commerce website:
WooCommerce
As you probably expected, the first plugin on our list is WooCommerce. If you haven’t heard of it before, that is the most favored tool for e-commerce ever created. In 2015, it was acquired by Automattic. Since then, its popularity has only been growing. You can benefit from using it no matter how big or small your store is. It’s open-source, flexible, and free at its core.
Adding features to your website will be like child play due to the variety of extensions and themes available for WooCommerce. You’d be able to design an online store that entirely represents your brand’s vision. You won’t experience any limitations when it comes to the type of products (digital or physical) you want to sell.
WooCommerce will allow you to receive built-in payments for popular getaways. With the number of extensions offered, adding other payment options is also possible. Don’t worry about shipping and taxes – they can be calculated as well. The team of WordPress developers is always working on it to improve its functions, but if you run into any issues you can receive excellent support.
Our WordPress development agency finds WooCommerce a great e-commerce solution for both beginners and advanced users. The latter can use the Rest API to make customization changes of their choice. Beginners can create their store without any experience due to the simple interface. However, some newbies may find the variety of options a bit overwhelming.
Ecwid Ecommerce Shopping Cart
With Ecwid Ecommerce Shopping Cart creating an online store won’t take much of your time. This tool can be used on any type of website, not WordPress only. Our WordPress development agency believes in the power of social media so we find the fact that you can set the tool on Facebook and Instagram very cool.
You’ll get many built-in features and a simple and clean interface to work with. Furthermore, you can forget about manual upgrades – everything happens automatically (who has time to do manual upgrades when running a store anyway?). Your e-commerce website will look amazing on all types of devices such as smartphones, tablets, etc.
By using Ecwid you’d be able to add your e-commerce store on numerous websites and marketplaces so you can sell everywhere without any limitations. The best part? You can still manage it from one place. If you are not fully convinced of its features, you can always try the free plan.
BigCommerce
BigCommerce is a hosted e-commerce platform that offers plugin integration for WordPress. Our WordPress development company sees this option as a combination of the best of both worlds. You can use a first-rate e-commerce platform while running a website on the best content management system on the market.
It has all the features you need. You can sell your goodies on multiple channels such as Facebook and Instagram. Furthermore, you won’t be charged for each transaction but rather pay only the payment service that provides you. Our WordPress development agency loves everything made to improve the user experience – and here we found one.
BigCommerce offers headless commerce. That means you’d be able to take care of your content from the front end. On the other hand, to take care of everything e-commerce related you can use the backend. The innovative approach of the platform makes it a unique solution when creating an online store. However, it may be too complicated in comparison to other WP plugins.
Easy Digital Downloads
Easy Digital Downloads is a plugin that makes selling digital goods a simple and manageable process. If you’re not selling any physical products, then our WordPress development agency advises you to give this plugin a try. You won’t experience any troubles when using it, and you’ll understand how to work with the plugin in a few minutes. That makes it the perfect solution for beginners.
Furthermore, the many extensions available (such as add-ons for getaway platforms) allow you to create a top-notch online store. Easy Digital Downloads has a great community of users, bloggers, developers, etc., hence if you experience any issues you’ll easily find help. It works with most WP themes, and it has its themes. The core plugin is free, but you can also upgrade to a yearly subscription.
Is starting an online store worth it?
Nowadays, more and more people shop online. Therefore, starting an online store in the digital era is a great way to sell your goods. Even if you already own a physical store, offering your products and services online is something you’ll benefit from in the long term.
Building an e-commerce store is a task anyone can do with the help of WordPress and the e-commerce plugins it offers- there is no need to have the skills of WordPress developers. Creating a beautiful and powerful digital store has never been easier than it is now.
You probably want to spend more time improving the products and services you offer. Therefore, it’s better to trust professional WordPress developers with your website – like the ones at our WordPress development agency. Our great team of experts can create a top-notch website for your online business. You’ll receive constant guidance and help in the process, and the result will be a one-of-a-kind website. Don’t hesitate to contact us – Vipe Studio is only one call away.
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